That looks interesting, but not all people know how to connect, many are in fact scared of wires and sh!t. Imagine women doing that. Call me secksist, but I've never come across a woman (non-IT) who is more versed that starting/shutting down and "operating windows, MS office" and stuff. I'd've definitely bought one if I hadn't had a computer with me already.
It's a simple plug and play device... But it's currently out of stock for obvious reasons.. And you haven't met enough women yet
Women are, perhaps taught by society, or perhaps otherwise, less inclined to anything that requires physical or mental effort along with patience and concentration and discipline. They usually flock towards easily achievable goals with especially those with promising glamor quotient. Of course we are talking about women in general.